AFAC is the national council for Australasian fire, emergency services and land management, creating synergy across the sector.
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The AFAC brand had become diluted and needed a fresh approach. The colour palette required rational and departmentalisation through the use of infographics.
Adcore Creative was commissioned to produce publications that displayed complex but essential material in a clear and engaging way.
Adcore Creative produced an interactive online brochure that interacted with the community highlighting the key factors in preparing your property for bushfires.
